On 4^th November 2023, Placement and Career Counseling Cell, Unity College, in collaboration with Digital Gurukul, conducted an online workshop on ‘Digital Marketing’. Dr. Raj Padhiyar, founder of Digital Gurukul was the resource person. The resource person highlighted the importance of understanding digital marketing to set up a business and promote a product or service through these channels. He also emphasized the scope and various tools of digital marketing and also the courses available on digital marketing.